ATLANTA – April 5, 2017 – Atlanta Track Club today announced its scholarship competition for the 2017 Blue Cross Blue Shield of Georgia Peachtree Junior. Three group scholarships will be awarded on behalf of Atlanta Track Club’s Kilometer Kids youth running program. Additionally, the Club will make donations to school and nonprofit organizations that bring large groups in an effort to encourage fitness in children. The Blue Cross Blue Shield of Georgia Peachtree Junior will be held on Saturday, May 13 at Piedmont Park.
The Peachtree Junior Challenge, now in its fourth year, will award scholarships to the three organizations that have the most kids register for this year’s Peachtree Junior events. The scholarships are intended to fund the organization’s future physical activity programs. Participants must pre-register online and include the name of the school or youth running club to be eligible for the competition. The winners of the Peachtree Junior Challenge will be announced immediately following the event.
The 2017 Peachtree Junior Challenge scholarship amounts are:
• 1st Place: $2,000 Scholarship
• 2nd Place: $1,500 Scholarship
• 3rd Place: $1,000 Scholarship
Atlanta Track Club will also make a donation to schools and nonprofits that have more than 50 children register for the event. The three organizations that earn scholarships will not be eligible for additional funds. The donation amounts are:
• Groups of 50 or more: $250
• Groups of 100 or more: $500
“The goal of the Blue Cross Blue Shield of Georgia Peachtree Junior and our Kilometer Kids youth running program is to get kids moving,” said Rich Kenah, Atlanta Track Club’s executive director. “These scholarships are a way for us to support like-minded organizations that are working with us to inspire the next generation of runners and walkers.”
The Blue Cross Blue Shield of Georgia Peachtree Junior offers three distances for kids to experience the excitement and prestige of the AJC Peachtree Road Race in a safe environment. Children can participate in the 3K (ages 7-14), 1/2K (ages 5-9) or 50m Dash (ages 6 and under).
To register for the 2017 Blue Cross Blue Shield of Georgia Peachtree Junior, visit atlantatrackclub.org. Those wishing to participate in the Peachtree Junior Challenge must include the name of the organization at the time of registration.
About Atlanta Track Club
Atlanta Track Club is a nonprofit committed to creating an active and healthy Atlanta. Through running and walking, Atlanta Track Club motivates, inspires and engages the community to enjoy a healthier lifestyle. With more than 27,000 members, Atlanta Track Club is the second largest running organization in the United States. In addition to the AJC Peachtree Road Race (peachtreeroadrace.org) – the largest 10K running event in the world, the Publix Georgia Marathon, PNC Atlanta 10 Miler and Thanksgiving Day Half Marathon, Atlanta Track Club directs more than 30 events per year. Through the support of its members and volunteers, Atlanta Track Club also maintains a number of community initiatives including organizing and promoting the Kilometer Kids youth running program to metro Atlanta youth, honoring high school cross country and track and field athletes through Atlanta Track Club’s All-Metro Banquets and supporting the Grady Bicycle EMT program. For more information on Atlanta Track Club, visit atlantatrackclub.org.
About Kilometer Kids
Kilometer Kids is a youth running program dedicated to inspiring young people to achieve health and fitness through running. The fun and supportive program is run by Atlanta Track Club, the second largest running organization in the United States and organizer of the AJC Peachtree Road Race. Founded in 2007, Kilometer Kids has impacted more than 8,000 young people in metro Atlanta and beyond. The nonprofit program is funded by partners, private donations and Atlanta Track Club. For more information on Kilometer Kids, visit kilometerkids.org.